[October 27, 2023] “You’re average at best.” So begins one of America’s most famous and well-respected image consultants, Kevin Samuels. He shot to popularity for his advice, targeted mainly at black women, but applies across all races and cultures. I first heard of the “godfather,” as he is affectionately known in the dating market, from a young man advising women to make themselves better wives.
Two years ago, Mr. Samuels gave an interview called “You’re average at best” (full interview here, 22:52 minutes on YouTube). Before listening to him, I wondered how he gained the title of “godfather,” but it made sense only after listening to him for a few minutes.
In this famous interview with a black woman, he picks apart the idea that modern women are all wonderful and perfect and gives reasons why these women cannot settle for men “beneath them.” The video accumulated over 3.7 views and with 37,075 comments.
He begins the interview by asking the woman, “Are you a Ph.D.?” I didn’t initially understand why he asked this or other questions, but he explains. “How many dogs do you have?” Then, “Do you have a job?” On the day of his show, he calls it “Disagreement Day,” where women call him to argue why he is wrong. But in this interview, the caller ignored it. Mr. Samuels takes her to task for doing so. “How old are you?
She tells him she is interested in a “high-value” man. Kevin asks what kind of man is this high-value man? And, “What kind of men are you dating?” She claims that she is giving guys not on her level a chance. Kevin asks, “Why?” and “What do you mean on your level?” She claims to want a six-figure income guy, but she can’t find any.
Here is why Kevin is so famous. He tells her the guys she wants will not ask her out. “You ladies do this. You go and deal with men you feel are beneath you and then ask how to fix them.” His big question is why she can’t get a guy on her level. He tells her that is the problem with black women. They don’t do the right thing with black men.
The lady says she is 35 years old. Owns a dog grooming business. Has a 13-year-old son. She is not married. Below-average looks. Makes over six-figure income now for three years.
“Why do you need a man to make six figures?” And, “Do you know how many men make six figures or more?” Ten percent. “Those men who make that kind of money, who all women want, what do they want?” The lady blabs on about a list of things she thinks.
Kevin’s bottom line is that those men she seeks do not want her, and she needs to bring down her expectations; otherwise, she will never get a man at all. The men she is talking about have options. Typically, they don’t want to deal with women with 13-year-old sons, who are 35 years old, and have below-average looks. He tells women what men want. He is not trying to fix men or women; he acknowledges what they want in a mate.
“Why would a man in the top 10% of earners, who women across the country want, want to [have a relationship with you]?” Simple, they don’t want her. These women are delusional. These women believe they are the exception to the rule.
Sadly, Kevin Samuels passed away last year.
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